Social Media 101: Tactics and Tips to Develop Your Business Online
Chris Brogan
100 ways to tap into social media for a more profitable business
In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media.
You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an effective blog or website for your business, monitor your online reputation and what people are saying about your business online, and create new content to share with your customers.
- Presents specific strategies, tactics, and tips to improve your business through improved social media and online marketing
- Looks at social media and the wider online universe from a strictly business perspective
If you aren't using the Internet and social media to market your business and stay in touch with your customers, you're already falling behind. The Social Media 100 gives you 100 effective, proven strategies you need to succeed.
Amazon Rating:  | |
| US$15.61 |  |
(As of Jul 31 12:19 , info) | |
What are Entrepreneur blogs saying about this book?
- Small Business Trends 31 Jul 10:
... With a strong Twitter following (over 141, 000 and counting), Chris Brogan, New Media president and longtime blogger, would be a fitting author to weigh in with a social media advisory book of his own. Co-founder of the PodCamp “unconference”and co-author of Trust Agents, Brogan has spoken, consulted and blogged on social media. He has condensed tips and tricks from his past experiences into a book called Social Media 101: Tactical Tips to Develop Your Business Online. Hymnal-sized, Social Media 101 checks in at 313 pages thick. It is divided into 87 segments, each a few pages long and consisting of tips on subjects such as blogging, incorporating video, podcasting and developing an online social community. ...
What are Green blogs saying about this book?
- Earth2Tech 15 Jul 10:
... Some readers (as they should) will find that the book predictable, because of the work they do, but for a mainstream audience, this is a worthy read. Where to read: On your private jet … or in a commercial airport lounge. (Om Malik) SOMETHING PRACTICAL FOR YOUR PLEASURE READING: “Social Media 101: Tactics and Tips to Develop Your Business Online, ” by Chris Brogan (Wiley, 2010) Social media is here to stay. No matter what you do, it’s probably impacting your industry — especially if you do most of your work online. Chris Brogan’s book, “Social Media 101: Tactics and Tips to Develop Your Business Online, ” offers bite-sized chunks — the book is 337 pages, divided into 87 different sections — that will help you to make the most of social media. ...
What are Marketing blogs saying about this book?
- Six Pixels of Separation 05 Jul 10:
... If you travel at all for business, there is a new travel Blog that is worthy of your attention. Our good friend, Chris Brogan (co-author with Julien Smith of the best-selling business book, Trust Agents, author of Social Media 101, renowned Blogger and co-host of the Media Hacks podcast) has started a new project/video Blog called, Man On The Go. The Blog is all about business travel - from tips and tricks to hotel reviews to other pieces of interesting content. The back-story is that Chris is looking to expand and extend his empire, and in the process is developing a bunch of knowledge products and educational programs to sell online. ...
What are Productivity blogs saying about this book?
- WebWorkerDaily 15 Jul 10:
... Some readers (as they should) will find that the book predictable, because of the work they do, but for a mainstream audience, this is a worthy read. Where to read: On your private jet … or in a commercial airport lounge. (Om Malik) SOMETHING PRACTICAL FOR YOUR PLEASURE READING: “Social Media 101: Tactics and Tips to Develop Your Business Online, ” by Chris Brogan (Wiley, 2010) Social media is here to stay. No matter what you do, it’s probably impacting your industry — especially if you do most of your work online. Chris Brogan’s book, “Social Media 101: Tactics and Tips to Develop Your Business Online, ” offers bite-sized chunks — the book is 337 pages, divided into 87 different sections — that will help you to make the most of social media. ...
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